Direct booking for hotels and guesthouses that pay a commission on every stay
Many small hotels sell through booking sites and pay a commission on each stay, while the booking on their own site is hard to finish. We build direct booking on your own site, connected to the property-management system (PMS) and channel manager you already run, with a deposit through a card provider such as Stripe, pages written for people in each of your guests’ languages, and messages to guests before they arrive.
What gets in the way of direct bookings, and what we build for it
Booking sites take a cut of every stay
Guests who already know you still book through a booking site, because your own site makes it harder.
What we buildA direct booking path on your own site that stays short on a phone: dates, room, guests, pay.
Rates and rooms are changed in more than one place
The PMS, the channel manager and the website each hold their own version, and an overbooking follows.
What we buildYour site reads rooms and rates from your PMS or channel manager through its API, so there is one source to change.
No-shows leave rooms empty
Direct bookings come in without a deposit, and a cancelled weekend is found out on the day.
What we buildA deposit at booking through a card provider such as Stripe, with your cancellation rules shown before the guest pays.
Pages in other languages read badly
Guests come from several countries, and machine-translated pages don’t answer what they ask.
What we buildRoom, offer and area pages written for people in each language, with hreflang so search engines show the right one.
The same questions arrive every day
Check-in time, parking, directions and late arrival come in by phone and email, one guest at a time.
What we buildMessages sent from the booking before arrival, in the guest’s language, and a note to the front desk for every special request.
The website can only sell a room
Breakfast, parking, late check-out and packages are arranged by email after the booking.
What we buildExtras and offers added in the booking step, passed to the PMS with the stay.
A weekend for two, booked direct
The guest books on your site
They choose dates in their own language and see the rooms and rates your PMS has free.
A deposit secures it
The deposit is taken through a card provider such as Stripe, and your cancellation rules are shown before they pay.
Every system hears about it
The booking goes to your PMS, and the channel manager closes the room on the booking sites.
Check-in details arrive
Before arrival the guest gets directions and check-in times in their language, and the front desk sees any requests.
An example of how it would work, not a client story.
Your site, your PMS and the channel manager
What we build
What we build for a hotel
The booking side follows what we built on the car-service site: online booking on its own site in three languages, every booking passed to the team, and a retry for anything that fails to send.
- Direct booking on your own site, connected to your PMS and channel manager.
- Deposits through a card provider such as Stripe.
- Room, offer and area pages in each of your guests’ languages.
- Messages to guests before arrival, and requests passed to the front desk.
Paying commission on guests who already know you?
Tell us which PMS and channel manager you use, and how a direct booking reaches you today.
How we work with you
Tell us what happens today
Tell us which PMS, channel manager and booking engine you use now, and where bookings get copied by hand. We reply within one business day, usually within a few hours.
A free first look
An online call, and an outside check of your site with XRay, our own audit tool. A deeper audit is scoped after the call.
Build, or take over
We build the missing parts, or take over a system someone else built. One team covers analysis, build, testing and DevOps.
Keep it running
Fixes, security updates and new features. Hourly billing, one rate for the whole team, a report every week.
You don’t need to be technical. The scope, the plan and the weekly report are written in plain words: what was done, why, and how long it took.
You own the code, the data and every account. More on how we work and the systems we have built.
What this doesn’t do
No PMS or channel-manager replacement. We connect your site to the systems you run. If your booking engine already does the job, we’ll tell you.
No promise that booking sites go away. Direct booking gives guests who already found you an easier way to book with you. How many do is not ours to promise.
No booking-site account management. We connect the systems. Your listings and their settings stay with you.
No prices before we talk. Billing is hourly with weekly reports, scoped after the call.
Questions we get from hotels and guesthouses
Do you work with our PMS and channel manager?
We don’t replace them. If they have an API, we connect your own site to them, for example for direct booking, offers or guest messages, and check what they expose on the first call. If your booking engine already does the job, we’ll tell you.
Can guests pay a deposit when they book direct?
Yes. The deposit is taken at booking through a card provider such as Stripe, and your cancellation rules are shown before the guest pays.
Can the site work in our guests’ languages?
Yes. The car-service site runs in three languages, and so does a freight platform we built. Pages are written for people in each language, not machine-translated, and you supply or approve the text.
Can guests get check-in details without us writing each email?
Yes. Messages go out from the booking on the dates you set, in the guest’s language, and special requests reach the front desk with the booking.
Who owns the site and the guest data?
You do. You own the code, the data and every account.
Where to go from here
Paying commission on every stay?
Tell us which PMS and channel manager you run, and where direct bookings get stuck.
We reply within one business day, Tallinn time (EET), usually within a few hours. No obligation.